Brand Kit
Logos, colors, type & press resources.
Everything you need to write about, link to, or cover TogoPeptide. Use the marks at full clarity, never recolour the wordmark.
Logos
Three marks — download & usage.
SVG masters. Use the gradient mark on rich backgrounds, the white mark on photography, the black mark on light surfaces.
Color palette
Brand red dominates. Surfaces are restrained.
Tokens are defined in /assets/css/tokens.css. Use the variable names below in product code.
Typography
System sans, tight tracking, generous line-height.
We use the platform system stack — -apple-system, "Segoe UI", system-ui, sans-serif — for instant rendering, no FOIT, and consistent OS-native legibility.
Research-grade.
Per-batch transparent.
Body copy uses the same system stack at 16–18 px with a 1.6–1.7 line-height for editorial readability. Numerical data — purity %, lot codes, sequence positions — is set in ui-monospace for clarity.
Eyebrow / label tracking · uppercase · 0.12em
Spacing rhythm
A 4-pixel base scale, used predictably.
Spacing tokens live in /assets/css/tokens.css. Every margin, gap and padding in product code resolves to one of these — never an arbitrary pixel value.
Section vertical rhythm sits between --space-8 (48 px) and --space-10 (64 px). Card internal padding stays at --space-5 or --space-6. Inline groups (icon + label) use --space-2 or --space-3. Anything outside that set is a smell — flag it in review.
Voice & tone
Precise. Calm. Transparent.
A short summary lives below. The full bible — with do/don't lists and before/after examples — is on the dedicated page.
Three tone words
Precise. Numbers carry units. Compounds carry lot codes. Methodology carries a citation. If a sentence cannot be checked, we do not write it.
Calm. No exclamation marks. No urgency timers. No countdowns. No “limited time”. The catalog is what it is; readers decide on their own clock.
Transparent. Every claim links to the underlying COA, methodology document, or research article. Where we are uncertain, we say so plainly — uncertainty is a feature of research, not a brand risk.
Press & entity
Media inquiries.
Press kit
A bundled press kit (logos as SVG/PNG, founder bio, fact sheet) is in preparation. In the meantime, link directly to the SVGs above and use the entity facts below.
Legal entity: TNF Business
KvK: 89971418
Address: Grotestraat 46, 5431 DK Cuijk, Nederland
Founded: 2024 (TNF Business) · 2025 (TogoPeptide)
Founder: ED
For general inquiries: info@togopeptide.com