{
  "schema_version": "2026-06-05",
  "purpose": "Machine-readable organic-search and GEO conversion contract for priority landing flows: intent, CTA, proof, measurement and safe research-use boundaries.",
  "policy": {
    "no_ranking_guarantees": true,
    "no_blackhat": true,
    "no_keyword_stuffing": true,
    "no_paid_link_schemes": true,
    "no_medical_claims": true,
    "no_dosing_guidance": true,
    "research_use_only": true,
    "privacy_first_measurement": true,
    "no_live_tracking_changes": true
  },
  "summary": {
    "flows_total": 22,
    "critical_flows": 12,
    "primary_events": [
      "page_view",
      "search_query",
      "view_pdp",
      "add_to_cart",
      "start_checkout",
      "cta_click",
      "calculator_view",
      "download",
      "scroll_depth",
      "contact_form_submit"
    ],
    "review_cycle": "Run before deploy approval and after every priority page, CTA, analytics, product-card, stack, trust-page or search-experience change."
  },
  "flows": [
    {
      "id": "home-organic-to-shop",
      "landing_url": "https://togopeptide.com/",
      "local_path": "index.html",
      "priority": "critical",
      "intent_type": "brand_and_catalog_entry",
      "primary_conversion_event": "cta_click",
      "secondary_event": "page_view",
      "cta_targets": [
        "/shop",
        "/category/fat_loss",
        "/stacks"
      ],
      "required_page_terms": [
        "TogoPeptide",
        "/shop",
        "COA",
        "research-use"
      ],
      "proof_requirements": [
        "brand identity visible",
        "catalog route visible",
        "research-use policy reachable"
      ],
      "source_artifacts": [
        {
          "path": "index.html",
          "must_contain": [
            "/shop",
            "/category/fat_loss",
            "/stacks"
          ]
        },
        {
          "path": "assets/js/togo-cro-events.js",
          "must_contain": [
            "cta_click"
          ]
        },
        {
          "path": "search-intent-map.json",
          "must_contain": [
            "/"
          ]
        }
      ],
      "measurement_sources": [
        "togo:events local buffer",
        "aggregate analytics export",
        "search-performance-feedback-loop"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_paid_link_schemes",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:serp",
        "npm run qa:launch"
      ]
    },
    {
      "id": "shop-organic-search-to-pdp",
      "landing_url": "https://togopeptide.com/shop",
      "local_path": "shop.html",
      "priority": "critical",
      "intent_type": "catalog_search_to_product",
      "primary_conversion_event": "search_query",
      "secondary_event": "view_pdp",
      "cta_targets": [
        "/compound/retatrutide",
        "/compound/semaglutide",
        "/compound/ghk-cu"
      ],
      "required_page_terms": [
        "Full catalog",
        "COA",
        "research-use"
      ],
      "proof_requirements": [
        "search input usable",
        "product cards link to PDPs",
        "COA and stock context visible"
      ],
      "source_artifacts": [
        {
          "path": "shop.html",
          "must_contain": [
            "Full catalog",
            "COA"
          ]
        },
        {
          "path": "assets/js/togo-funnel-events.js",
          "must_contain": [
            "search_query",
            "view_pdp"
          ]
        },
        {
          "path": "product-feed.json",
          "must_contain": [
            "retatrutide",
            "semaglutide",
            "ghk-cu"
          ]
        }
      ],
      "measurement_sources": [
        "search_query event",
        "view_pdp event",
        "aggregate product feed coverage"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_keyword_stuffing",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:product-feed",
        "npm run qa:launch"
      ]
    },
    {
      "id": "fat-loss-category-to-priority-pdp",
      "landing_url": "https://togopeptide.com/category/fat_loss",
      "local_path": "category.html",
      "priority": "critical",
      "intent_type": "category_to_priority_product",
      "primary_conversion_event": "view_pdp",
      "secondary_event": "cta_click",
      "cta_targets": [
        "/compound/retatrutide",
        "/compound/semaglutide",
        "/compound/tirzepatide"
      ],
      "required_page_terms": [
        "Category research guide",
        "Research-use policy",
        "Related Offer"
      ],
      "proof_requirements": [
        "top-pick priority products surfaced",
        "category proof links visible",
        "no stock/fresh-batch contradiction"
      ],
      "source_artifacts": [
        {
          "path": "category.html",
          "must_contain": [
            "Category research guide",
            "Research-use policy"
          ]
        },
        {
          "path": "priority-product-visibility-map.json",
          "must_contain": [
            "retatrutide",
            "semaglutide",
            "tirzepatide"
          ]
        },
        {
          "path": "assets/js/togo-funnel-events.js",
          "must_contain": [
            "view_pdp"
          ]
        }
      ],
      "measurement_sources": [
        "view_pdp event",
        "priority-product visibility audit",
        "category mobile QA"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_keyword_stuffing",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:priority-products",
        "npm run qa:launch"
      ]
    },
    {
      "id": "skin-category-to-priority-pdp",
      "landing_url": "https://togopeptide.com/category/skin",
      "local_path": "category.html",
      "priority": "critical",
      "intent_type": "category_to_priority_product",
      "primary_conversion_event": "view_pdp",
      "secondary_event": "cta_click",
      "cta_targets": [
        "/compound/ghk-cu",
        "/compound/klow-blend",
        "/compound/snap-8"
      ],
      "required_page_terms": [
        "Category research guide",
        "Research-use policy",
        "Long-form research articles"
      ],
      "proof_requirements": [
        "GHK-Cu/Klow/SNAP-8 surfaced",
        "badges readable",
        "article links visible"
      ],
      "source_artifacts": [
        {
          "path": "category.html",
          "must_contain": [
            "Long-form research articles",
            "Research-use policy"
          ]
        },
        {
          "path": "priority-product-visibility-map.json",
          "must_contain": [
            "ghk-cu",
            "klow-blend",
            "snap-8"
          ]
        },
        {
          "path": "anchor-text-equity-map.json",
          "must_contain": [
            "ghk-cu",
            "klow-blend",
            "snap-8"
          ]
        }
      ],
      "measurement_sources": [
        "view_pdp event",
        "priority-product visibility audit",
        "category mobile QA"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_keyword_stuffing",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:priority-products",
        "npm run qa:launch"
      ]
    },
    {
      "id": "retatrutide-pdp-organic-cart",
      "landing_url": "https://togopeptide.com/compound/retatrutide",
      "local_path": "compound.html",
      "priority": "critical",
      "intent_type": "priority_pdp_to_cart",
      "primary_conversion_event": "add_to_cart",
      "secondary_event": "view_pdp",
      "cta_targets": [
        "/pay",
        "/research-use",
        "/coa"
      ],
      "required_page_terms": [
        "Add to cart",
        "COA",
        "Fresh batch",
        "research"
      ],
      "proof_requirements": [
        "price block readable",
        "add-to-cart reachable",
        "COA/fresh-batch context visible"
      ],
      "source_artifacts": [
        {
          "path": "compound.html",
          "must_contain": [
            "add-to-cart-btn",
            "COA",
            "Fresh batch"
          ]
        },
        {
          "path": "product-feed.json",
          "must_contain": [
            "retatrutide"
          ]
        },
        {
          "path": "assets/js/togo-funnel-events.js",
          "must_contain": [
            "add_to_cart",
            "view_pdp"
          ]
        }
      ],
      "measurement_sources": [
        "add_to_cart event",
        "view_pdp event",
        "pricing audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_dosing_guidance",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:pricing",
        "npm run qa:launch"
      ]
    },
    {
      "id": "semaglutide-pdp-organic-cart",
      "landing_url": "https://togopeptide.com/compound/semaglutide",
      "local_path": "compound.html",
      "priority": "critical",
      "intent_type": "priority_pdp_to_cart",
      "primary_conversion_event": "add_to_cart",
      "secondary_event": "view_pdp",
      "cta_targets": [
        "/pay",
        "/research-use",
        "/coa"
      ],
      "required_page_terms": [
        "Add to cart",
        "COA",
        "Fresh batch",
        "research"
      ],
      "proof_requirements": [
        "price block readable",
        "add-to-cart reachable",
        "COA/fresh-batch context visible"
      ],
      "source_artifacts": [
        {
          "path": "compound.html",
          "must_contain": [
            "add-to-cart-btn",
            "COA",
            "Fresh batch"
          ]
        },
        {
          "path": "product-feed.json",
          "must_contain": [
            "semaglutide"
          ]
        },
        {
          "path": "priority-product-visibility-map.json",
          "must_contain": [
            "semaglutide"
          ]
        }
      ],
      "measurement_sources": [
        "add_to_cart event",
        "view_pdp event",
        "pricing audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_dosing_guidance",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:pricing",
        "npm run qa:launch"
      ]
    },
    {
      "id": "tirzepatide-pdp-organic-cart",
      "landing_url": "https://togopeptide.com/compound/tirzepatide",
      "local_path": "compound.html",
      "priority": "critical",
      "intent_type": "priority_pdp_to_cart",
      "primary_conversion_event": "add_to_cart",
      "secondary_event": "view_pdp",
      "cta_targets": [
        "/pay",
        "/research-use",
        "/coa"
      ],
      "required_page_terms": [
        "Add to cart",
        "COA",
        "Fresh batch",
        "research"
      ],
      "proof_requirements": [
        "price block readable",
        "add-to-cart reachable",
        "COA/fresh-batch context visible"
      ],
      "source_artifacts": [
        {
          "path": "compound.html",
          "must_contain": [
            "add-to-cart-btn",
            "COA",
            "Fresh batch"
          ]
        },
        {
          "path": "product-feed.json",
          "must_contain": [
            "tirzepatide"
          ]
        },
        {
          "path": "priority-product-visibility-map.json",
          "must_contain": [
            "tirzepatide"
          ]
        }
      ],
      "measurement_sources": [
        "add_to_cart event",
        "view_pdp event",
        "pricing audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_dosing_guidance",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:pricing",
        "npm run qa:launch"
      ]
    },
    {
      "id": "ghk-cu-pdp-organic-cart",
      "landing_url": "https://togopeptide.com/compound/ghk-cu",
      "local_path": "compound.html",
      "priority": "critical",
      "intent_type": "priority_pdp_to_cart",
      "primary_conversion_event": "add_to_cart",
      "secondary_event": "view_pdp",
      "cta_targets": [
        "/pay",
        "/category/skin",
        "/coa"
      ],
      "required_page_terms": [
        "Add to cart",
        "COA",
        "Fresh batch",
        "research"
      ],
      "proof_requirements": [
        "top-pick PDP usable",
        "skin category route linked",
        "proof context visible"
      ],
      "source_artifacts": [
        {
          "path": "compound.html",
          "must_contain": [
            "add-to-cart-btn",
            "COA",
            "Fresh batch"
          ]
        },
        {
          "path": "product-feed.json",
          "must_contain": [
            "ghk-cu"
          ]
        },
        {
          "path": "priority-product-visibility-map.json",
          "must_contain": [
            "ghk-cu"
          ]
        }
      ],
      "measurement_sources": [
        "add_to_cart event",
        "view_pdp event",
        "priority-product visibility audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_dosing_guidance",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:priority-products",
        "npm run qa:launch"
      ]
    },
    {
      "id": "klow-blend-pdp-organic-cart",
      "landing_url": "https://togopeptide.com/compound/klow-blend",
      "local_path": "compound.html",
      "priority": "critical",
      "intent_type": "priority_pdp_to_cart",
      "primary_conversion_event": "add_to_cart",
      "secondary_event": "view_pdp",
      "cta_targets": [
        "/pay",
        "/category/skin",
        "/coa"
      ],
      "required_page_terms": [
        "Add to cart",
        "COA",
        "Fresh batch",
        "research"
      ],
      "proof_requirements": [
        "top-pick PDP usable",
        "skin category route linked",
        "proof context visible"
      ],
      "source_artifacts": [
        {
          "path": "compound.html",
          "must_contain": [
            "add-to-cart-btn",
            "COA",
            "Fresh batch"
          ]
        },
        {
          "path": "product-feed.json",
          "must_contain": [
            "klow-blend"
          ]
        },
        {
          "path": "priority-product-visibility-map.json",
          "must_contain": [
            "klow-blend"
          ]
        }
      ],
      "measurement_sources": [
        "add_to_cart event",
        "view_pdp event",
        "priority-product visibility audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_dosing_guidance",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:priority-products",
        "npm run qa:launch"
      ]
    },
    {
      "id": "stacks-hub-organic-to-stack-detail",
      "landing_url": "https://togopeptide.com/stacks",
      "local_path": "stacks.html",
      "priority": "critical",
      "intent_type": "stack_discovery_to_detail",
      "primary_conversion_event": "cta_click",
      "secondary_event": "scroll_depth",
      "cta_targets": [
        "/fat-loss-stack",
        "/glow-stack",
        "/recovery-stack"
      ],
      "required_page_terms": [
        "Stacks",
        "COA",
        "research"
      ],
      "proof_requirements": [
        "stack cards visible",
        "images load",
        "stack detail routes reachable"
      ],
      "source_artifacts": [
        {
          "path": "stacks.html",
          "must_contain": [
            "stack-card",
            "/fat-loss-stack",
            "/glow-stack"
          ]
        },
        {
          "path": "assets/js/togo-cro-events.js",
          "must_contain": [
            "cta_click",
            "scroll_depth"
          ]
        },
        {
          "path": "crawl-priority-map.json",
          "must_contain": [
            "stacks-hub-crawl-priority"
          ]
        }
      ],
      "measurement_sources": [
        "cta_click event",
        "scroll_depth event",
        "stack visual QA"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_keyword_stuffing",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:crawl-priority",
        "npm run qa:launch"
      ]
    },
    {
      "id": "fat-loss-stack-organic-checkout",
      "landing_url": "https://togopeptide.com/fat-loss-stack",
      "local_path": "fat-loss-stack.html",
      "priority": "critical",
      "intent_type": "stack_detail_to_checkout",
      "primary_conversion_event": "start_checkout",
      "secondary_event": "add_to_cart",
      "cta_targets": [
        "/pay",
        "/compound/retatrutide",
        "/compound/semaglutide"
      ],
      "required_page_terms": [
        "Most Popular",
        "COA",
        "Fresh batch",
        "research"
      ],
      "proof_requirements": [
        "selected card readable",
        "price readable",
        "checkout path measurable"
      ],
      "source_artifacts": [
        {
          "path": "fat-loss-stack.html",
          "must_contain": [
            "fatloss-checkout-btn",
            "Most Popular"
          ]
        },
        {
          "path": "assets/js/togo-funnel-events.js",
          "must_contain": [
            "start_checkout",
            "fat-loss-stack"
          ]
        },
        {
          "path": "assets/css/togo-page-stacks.css",
          "must_contain": [
            "Most Popular",
            "Final mobile stack list"
          ]
        }
      ],
      "measurement_sources": [
        "start_checkout event",
        "pricing audit",
        "stack mobile QA"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_dosing_guidance",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:pricing",
        "npm run qa:launch"
      ]
    },
    {
      "id": "glow-stack-organic-checkout",
      "landing_url": "https://togopeptide.com/glow-stack",
      "local_path": "glow-stack.html",
      "priority": "high",
      "intent_type": "stack_detail_to_checkout",
      "primary_conversion_event": "start_checkout",
      "secondary_event": "add_to_cart",
      "cta_targets": [
        "/pay",
        "/compound/ghk-cu",
        "/compound/klow-blend"
      ],
      "required_page_terms": [
        "Most Popular",
        "COA",
        "research"
      ],
      "proof_requirements": [
        "selected card readable",
        "price readable",
        "skin priority products connected"
      ],
      "source_artifacts": [
        {
          "path": "glow-stack.html",
          "must_contain": [
            "fatloss-checkout-btn",
            "Most Popular"
          ]
        },
        {
          "path": "assets/js/togo-funnel-events.js",
          "must_contain": [
            "start_checkout"
          ]
        },
        {
          "path": "priority-product-visibility-map.json",
          "must_contain": [
            "ghk-cu",
            "klow-blend"
          ]
        }
      ],
      "measurement_sources": [
        "start_checkout event",
        "pricing audit",
        "stack mobile QA"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_dosing_guidance",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:pricing",
        "npm run qa:launch"
      ]
    },
    {
      "id": "fresh-batch-policy-organic-to-shop",
      "landing_url": "https://togopeptide.com/fresh-batch",
      "local_path": "fresh-batch.html",
      "priority": "high",
      "intent_type": "policy_trust_to_catalog",
      "primary_conversion_event": "cta_click",
      "secondary_event": "page_view",
      "cta_targets": [
        "/shop",
        "/category/fat_loss",
        "/research-use"
      ],
      "required_page_terms": [
        "Fresh batch",
        "research-use",
        "/shop"
      ],
      "proof_requirements": [
        "policy explains wait time",
        "shop path visible",
        "research-use boundary visible"
      ],
      "source_artifacts": [
        {
          "path": "fresh-batch.html",
          "must_contain": [
            "Fresh batch",
            "/shop",
            "research-use"
          ]
        },
        {
          "path": "product-feed.json",
          "must_contain": [
            "/fresh-batch"
          ]
        },
        {
          "path": "assets/js/togo-cro-events.js",
          "must_contain": [
            "cta_click"
          ]
        }
      ],
      "measurement_sources": [
        "cta_click event",
        "freshness audit",
        "product-feed audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_medical_claims",
        "no_dosing_guidance"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:product-feed",
        "npm run qa:launch"
      ]
    },
    {
      "id": "coa-trust-organic-to-pdp",
      "landing_url": "https://togopeptide.com/coa",
      "local_path": "coa.html",
      "priority": "high",
      "intent_type": "trust_to_product_confidence",
      "primary_conversion_event": "download",
      "secondary_event": "cta_click",
      "cta_targets": [
        "/shop",
        "/quality",
        "/compound"
      ],
      "required_page_terms": [
        "COA",
        "batch",
        "research"
      ],
      "proof_requirements": [
        "COA methodology visible",
        "quality route visible",
        "catalog route visible"
      ],
      "source_artifacts": [
        {
          "path": "coa.html",
          "must_contain": [
            "COA",
            "batch",
            "/shop"
          ]
        },
        {
          "path": "answer-engine-source-map.json",
          "must_contain": [
            "/coa"
          ]
        },
        {
          "path": "assets/js/togo-analytics.js",
          "must_contain": [
            "download"
          ]
        }
      ],
      "measurement_sources": [
        "download event",
        "cta_click event",
        "answer-source audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_medical_claims",
        "no_paid_link_schemes"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:answer-sources",
        "npm run qa:launch"
      ]
    },
    {
      "id": "quality-trust-organic-to-shop",
      "landing_url": "https://togopeptide.com/quality",
      "local_path": "quality.html",
      "priority": "high",
      "intent_type": "trust_to_catalog",
      "primary_conversion_event": "cta_click",
      "secondary_event": "scroll_depth",
      "cta_targets": [
        "/shop",
        "/coa",
        "/fresh-batch"
      ],
      "required_page_terms": [
        "Quality",
        "COA",
        "research"
      ],
      "proof_requirements": [
        "quality proof visible",
        "COA route visible",
        "catalog route visible"
      ],
      "source_artifacts": [
        {
          "path": "quality.html",
          "must_contain": [
            "Quality",
            "COA",
            "/shop"
          ]
        },
        {
          "path": "entity-evidence-graph.json",
          "must_contain": [
            "/quality"
          ]
        },
        {
          "path": "assets/js/togo-cro-events.js",
          "must_contain": [
            "scroll_depth"
          ]
        }
      ],
      "measurement_sources": [
        "cta_click event",
        "scroll_depth event",
        "entity trust audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_medical_claims",
        "no_paid_link_schemes"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:entity",
        "npm run qa:launch"
      ]
    },
    {
      "id": "reconstitution-calculator-organic-to-pdp",
      "landing_url": "https://togopeptide.com/reconstitution-calculator",
      "local_path": "reconstitution-calculator.html",
      "priority": "high",
      "intent_type": "tool_to_product_research",
      "primary_conversion_event": "calculator_view",
      "secondary_event": "cta_click",
      "cta_targets": [
        "/shop",
        "/compound",
        "/reconstitution-guide"
      ],
      "required_page_terms": [
        "calculator",
        "research",
        "reconstitution"
      ],
      "proof_requirements": [
        "calculator formula audited",
        "guide route visible",
        "shop/PDP routes visible"
      ],
      "source_artifacts": [
        {
          "path": "reconstitution-calculator.html",
          "must_contain": [
            "calculator",
            "reconstitution"
          ]
        },
        {
          "path": "tools/reconstitution-calculator-audit.js",
          "must_contain": [
            "5 mg",
            "2 ml"
          ]
        },
        {
          "path": "assets/js/togo-analytics.js",
          "must_contain": [
            "calculator_view"
          ]
        }
      ],
      "measurement_sources": [
        "calculator_view event",
        "calculator audit",
        "tool page QA"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_dosing_guidance",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:calculator",
        "npm run qa:launch"
      ]
    },
    {
      "id": "research-hub-organic-to-commercial",
      "landing_url": "https://togopeptide.com/research-hub",
      "local_path": "research-hub.html",
      "priority": "high",
      "intent_type": "content_hub_to_commercial_route",
      "primary_conversion_event": "scroll_depth",
      "secondary_event": "cta_click",
      "cta_targets": [
        "/blog/",
        "/shop",
        "/compound"
      ],
      "required_page_terms": [
        "Research",
        "articles",
        "/shop"
      ],
      "proof_requirements": [
        "article hub visible",
        "commercial routes present",
        "research-use boundary visible"
      ],
      "source_artifacts": [
        {
          "path": "research-hub.html",
          "must_contain": [
            "Research",
            "/shop"
          ]
        },
        {
          "path": "tools/content-commerce-bridge-audit.py",
          "must_contain": [
            "/research-hub"
          ]
        },
        {
          "path": "assets/js/togo-cro-events.js",
          "must_contain": [
            "scroll_depth"
          ]
        }
      ],
      "measurement_sources": [
        "scroll_depth event",
        "content-commerce bridge audit",
        "answer-source audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_keyword_stuffing",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:content-bridge",
        "npm run qa:launch"
      ]
    },
    {
      "id": "retatrutide-article-organic-to-pdp",
      "landing_url": "https://togopeptide.com/blog/retatrutide-complete-guide",
      "local_path": "blog/retatrutide-complete-guide.html",
      "priority": "high",
      "intent_type": "article_to_priority_pdp",
      "primary_conversion_event": "scroll_depth",
      "secondary_event": "view_pdp",
      "cta_targets": [
        "/compound/retatrutide",
        "/category/fat_loss",
        "/research-use"
      ],
      "required_page_terms": [
        "Retatrutide",
        "research",
        "/compound/retatrutide"
      ],
      "proof_requirements": [
        "article evidence visible",
        "PDP route linked",
        "research-use boundary visible"
      ],
      "source_artifacts": [
        {
          "path": "blog/retatrutide-complete-guide.html",
          "must_contain": [
            "Retatrutide",
            "/compound/retatrutide"
          ]
        },
        {
          "path": "tools/article-evidence-audit.py",
          "must_contain": [
            "Article"
          ]
        },
        {
          "path": "tools/content-commerce-bridge-audit.py",
          "must_contain": [
            "related-article"
          ]
        }
      ],
      "measurement_sources": [
        "scroll_depth event",
        "view_pdp event",
        "article evidence audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_keyword_stuffing",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:article-evidence",
        "npm run qa:launch"
      ]
    },
    {
      "id": "about-entity-organic-to-contact",
      "landing_url": "https://togopeptide.com/about",
      "local_path": "about.html",
      "priority": "medium",
      "intent_type": "entity_trust_to_contact",
      "primary_conversion_event": "cta_click",
      "secondary_event": "contact_form_submit",
      "cta_targets": [
        "/contact",
        "/imprint",
        "/quality"
      ],
      "required_page_terms": [
        "About",
        "TogoPeptide",
        "contact"
      ],
      "proof_requirements": [
        "entity story visible",
        "contact route visible",
        "quality proof route visible"
      ],
      "source_artifacts": [
        {
          "path": "about.html",
          "must_contain": [
            "About",
            "contact",
            "/quality"
          ]
        },
        {
          "path": "entity-resolution-map.json",
          "must_contain": [
            "/about"
          ]
        },
        {
          "path": "assets/js/togo-analytics.js",
          "must_contain": [
            "contact_form_submit"
          ]
        }
      ],
      "measurement_sources": [
        "cta_click event",
        "contact_form_submit event",
        "entity-resolution audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_paid_link_schemes",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:entity-resolution",
        "npm run qa:launch"
      ]
    },
    {
      "id": "search-overlay-organic-product-find",
      "landing_url": "https://togopeptide.com/",
      "local_path": "index.html",
      "priority": "medium",
      "intent_type": "site_search_to_product",
      "primary_conversion_event": "search_query",
      "secondary_event": "view_pdp",
      "cta_targets": [
        "/compound/retatrutide",
        "/compound/ghk-cu",
        "/shop"
      ],
      "required_page_terms": [
        "Search",
        "/shop",
        "/compound"
      ],
      "proof_requirements": [
        "search overlay wired",
        "no-result event measurable",
        "PDP routes reachable"
      ],
      "source_artifacts": [
        {
          "path": "assets/js/togo-search.js",
          "must_contain": [
            "togo-search-input",
            "togo-search-list"
          ]
        },
        {
          "path": "assets/js/togo-funnel-events.js",
          "must_contain": [
            "search_query"
          ]
        },
        {
          "path": "assets/js/togo-analytics.js",
          "must_contain": [
            "search_zero_result"
          ]
        },
        {
          "path": "search-alias-intent-map.json",
          "must_contain": [
            "retatrutide",
            "ghk-cu"
          ]
        }
      ],
      "measurement_sources": [
        "search_query event",
        "search_zero_result event",
        "alias intent audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_keyword_stuffing",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:aliases",
        "npm run qa:launch"
      ]
    },
    {
      "id": "newsletter-organic-retention",
      "landing_url": "https://togopeptide.com/",
      "local_path": "index.html",
      "priority": "medium",
      "intent_type": "organic_visitor_retention",
      "primary_conversion_event": "newsletter_signup",
      "secondary_event": "form_submit_attempt",
      "cta_targets": [
        "/shop",
        "/research-hub",
        "/privacy"
      ],
      "required_page_terms": [
        "newsletter",
        "research updates",
        "privacy"
      ],
      "proof_requirements": [
        "newsletter copy visible",
        "privacy route reachable",
        "no personal data in analytics payload"
      ],
      "source_artifacts": [
        {
          "path": "index.html",
          "must_contain": [
            "newsletter",
            "research updates"
          ]
        },
        {
          "path": "assets/js/togo-analytics.js",
          "must_contain": [
            "newsletter_signup"
          ]
        },
        {
          "path": "assets/js/togo-cro-events.js",
          "must_contain": [
            "form_submit_attempt",
            "newsletter_signup_attempt"
          ]
        }
      ],
      "measurement_sources": [
        "newsletter_signup event",
        "form_submit_attempt event",
        "privacy telemetry audit"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_paid_link_schemes",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:launch"
      ]
    },
    {
      "id": "organic-fresh-batch-consent-cart",
      "landing_url": "https://togopeptide.com/compound",
      "local_path": "compound.html",
      "priority": "critical",
      "intent_type": "fresh_batch_policy_to_cart_consent",
      "primary_conversion_event": "add_to_cart",
      "secondary_event": "start_checkout",
      "cta_targets": [
        "/pay",
        "/fresh-batch",
        "/returns"
      ],
      "required_page_terms": [
        "Fresh batch",
        "Add to cart",
        "returns"
      ],
      "proof_requirements": [
        "fresh-batch policy reachable",
        "cart/checkout consent preserved",
        "returns policy reachable"
      ],
      "source_artifacts": [
        {
          "path": "compound.html",
          "must_contain": [
            "Fresh batch",
            "add-to-cart-btn",
            "/returns"
          ]
        },
        {
          "path": "assets/js/togo-funnel-events.js",
          "must_contain": [
            "add_to_cart",
            "start_checkout"
          ]
        },
        {
          "path": "tools/predeploy.py",
          "must_contain": [
            "checkout-idempotency-guard",
            "fresh-batch consent"
          ]
        }
      ],
      "measurement_sources": [
        "add_to_cart event",
        "start_checkout event",
        "checkout idempotency guard"
      ],
      "blocked_actions": [
        "no_ranking_guarantees",
        "no_dosing_guidance",
        "no_medical_claims"
      ],
      "verification_commands": [
        "npm run qa:organic-conversion",
        "npm run qa:launch"
      ]
    }
  ]
}
